Mattel Adventure Park opens in 2024 with Bone Shaker and Barbie

When Mattel Adventure Park opens in 2024, it will be Arizona’s first fully-themed indoor/outdoor amusement park, with a life-sized Barbie Beach House and first-of-its-kind Hot Wheels Bone Shaker roller coaster. 

Mattel Adventure ParkMattel Adventure Park
Images courtesy of Mattel

Located in Glendale, Ariz., the nine-acre family-friendly park will showcase the iconic toy brand 365 days a year, including two Hot Wheels-themed rides: The double-looping Hot Wheels Twin Mill Racer, the first coaster in Arizona to feature a double loop and two corkscrews and Hot Wheels Bone Shaker: The Ultimate Ride, the first family coaster to feature the famous hot rod’s skull design.

Bone Shaker Skull designBone Shaker Skull design

“Mattel Adventure Park is an amazing opportunity to bring our beloved brands to life,” said Mattel Senior Director of Global Location Based Entertainment Julie Freeland. “Construction is underway and substantial progress has been made on what will give fans of all ages a day of thrills and nostalgia. We’re especially excited for families to experience the Hot Wheels Bone Shaker rollercoaster – a dream come true for any Hot Wheels fan.”

In November, we shared the first look at the Bone Shaker ride vehicle when it was revealed at IAAPA Expo in Orlando, Fla.

Mattel Adventure Park Rides and Experiences

In addition to Hot Wheels-themed attractions, the park will include the following:

  • Thomas & Friends: World of Sodor – Seven family-friendly experiential attractions and rides, including a dedicated indoor kids’ play space
  • Barbie Beach House – A full-scale immersive experience where Barbie fans can look inside Barbie’s iconic closet in the Barbie Dream Closet Experience, which uses hologram technology to bring Barbie to life, plus a rooftop bar and restaurant with expansive views
  • Masters of the Universe Laser Tag – A 4,500 square-foot laser tag arena in the likeness of the iconic Castle Grayskull fortress
  • Mini Golf – Nine holes inspired by Magic 8 Ball, Pictionary, and other Mattel games
  • UNO climbing structure 

Mattel Adventure Park will take advantage of a unique indoor/outdoor design to provide a year-round air-conditioned space and ensure a “cool guest experience” in the Arizona heat.

Mattel Adventure ParkMattel Adventure Park

“You’ve never seen a park quite like this one,” said Epic Resort Destinations President Mark Cornell. “Stay tuned for 2024 opening updates, and check out our live construction cam for a sneak peek at a few of our roller coasters that all load in a cool air-conditioned space. You can actually see the Bone Shaker family roller coaster lift climb through the roof, peaking at a height of 84 feet for a ride of a lifetime.”



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